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MI Digital – Official Digital Media Partner of PAS Digit 3.0

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We’re excited to announce today that MI Digital has been selected as a digital media partner  for the Pakistan Advertiser’s Society DIG-IT 3.0 Digital Conference to be held in Lahore. As part of the agreement, MI Digital’s  world-class digital marketing solutions will deliver web and social content marketing, social engagement, email marketing, SEO & publishing and analytics for the Dig-IT conference. The MI’s Digital Platform will bring the best digital marketing solutions  to PAS, helping them drive awareness and business outcomes like sign-ups and sponsorships via email and lead capture, deeper social content engagement and online bookings.

“Marketers realize that to be successful, they need to scale social content marketing, social engagement, publishing and analytics” said Umair Mohsin, Director Digital. “Having MI Digital as a Digital Marketing partner will help the team at PAS achieve digital marketing success.”

Working with the caliber of folks at MI Digital has been fantastic and we’re looking forward to delivering even more high-value outcomes for PAS.

About DIG-IT 3.0:

The media partnership will officially launch with the design and publication of new web channels www.pascrackit.com, the Digit Crackathon and www.pasdigit.com the official website for the conference  with the key focus of the theme built on mobile marketing, the topic for this year’s conference. Later MI Digital will launch an iOS and Android app specifically designed for Conference Attendees.

The ‘Winning The Mobile Race’, will examine the challenges many brands and businesses face, with specific focus on themes including  Converting Mobile Interactions to Transactions: What’s Coming Next in Mobile?, Examining the 3G/LTE landscape and what this means for the industry, Bringing mobile into the marketing mix and more. MI Digital is also publishing a report ‘State Of Mobile in Pakistan’ as part of casinobonuses.io this partnership, which will also incorporate a series of data regarding mobile usage in Pakistan as well as best cases and benchmarks.

The conference taking place in November 2014, will comprise of some of the best speakers in Pakistan and from abroad and is a central part of PAS’s goal of bringing best mobile practices for advertisers in Pakistan. Set to attract visitors from across the globe, delegates will come from far and wide to take part in these 2 days of events, exhibitions and celebrations, in order to realise the potential of mobile marketing.